The TV industry saw rapid shifts last year. SVOD ad-tiering, the integration of global streamers with Pay TV operators and the rapid growth of FAST are just some of the key changes we have seen over the past 12 months.
But what can we expect from 2023 and what is the consensus among global media executives?
In our report, we find a clear continuation of themes identified in 2022; growing digital consumption, more D2C launches, SVOD competition, Free TV innovation, AVOD growth, Pay TV evolution and an unrelenting demand for content.
As the realities of operating global services begin to hit in 2023 it will be fascinating to watch market developments. The growth and development of FAST channels and services will continue to be a topic of discussion in how it will shape out globally.
Our respondents agree categorically on the majority of the issues, remaining divided or indifferent only in a few areas.